So, picture this: Dr. Yogessh Suraadkaar, a rockstar in the beauty industry, stands at a life crossroads. On one side, there’s a super-glam corporate job in Paris (baguettes and berets, anyone?). On the other, his family who needs him more than ever. What does our hero choose?
Spoiler alert: It’s family. And just like that, the legend of YOGEE begins.
Now, Dr. Yogessh and his partner-in-crime, Neha Suraadkaar, had been strutting their stuff in the beauty and fashion world for years. But then they stumbled upon an ugly truth: most beauty products were more toxic than a reality TV show feud. Chemicals, plastics, you name it—these products were basically a nightmare for both us and the planet.
Cue the superhero transformation. In September 2023, they launched YOGEE. And no, it’s not just another brand—it’s a full-on movement. Imagine beauty products that are actually good for you and the environment. Mind-blowing, right?
Science Meets Nature
Here’s the tea: YOGEE is all about being real. No gimmicks, no shortcuts. Their products are:
- Science-Backed and Nature-Powered (so you get phenomenal results)
- 100% Organic and Edible (yes, you read that right, you could literally eat this stuff)
- Free from synthetics, silicones, and toxins
- Boasting 20 patents in Ayurveda, Biotechnology & Microbiomics (fancy, huh?)
At YOGEE, beauty is more than skin deep, this feeling, healing, and connecting. Beauty is truly one that achieves a balance between the five elements of nature, that is—Earth 🌍, Sky🌇, Water💦, Air🌪️, Fire🔥, and the five senses, that is, touch, sight, sound, taste, and smell. To be nurtured, there must be a balance to be achieved between inner being and outer change.
From Humble Beginnings to Global Phenomenon
YOGEE was just a startup, and fast forward, and it didn’t take too long to hit the shelves of Amazon, Flipkart, Myntra, 1MG, and JioMart along with Nykaa. After a while now, they are new with their first exclusive store opened in Karol Bagh, Delhi-man, talk about leveling up.
A Wider Approach and Not Just Earning Profits
And on top of that, YOGEE is more than just looking good; it is doing good actually. They ethically source their ingredients, support farmers, and empower women entrepreneurs. They are carbon-neutral from production to packaging. In simple words, YOGEE is saving the earth, one beauty product at a time.
About the Power Couple
Leading this charge are the dynamic duo themselves—Dr. Yogessh and Neha Suraadkaar. Dr. Yogi (as his buddies call him) has been a big deal in the beauty game for over 20 years, working with giants like L’Oréal, P&G, and Marico across the globe. From India to the USA, Japan to Singapore, he has been there, done that, and got the lab coat.
Then there is Neha—the fashion and beauty guru with a heart of gold. She i’s all about making everyone feel fab inside and out. Together, they’re like the Batman and Robin of the beauty world.
Looking Ahead: What the Future Holds?
The story of YOGEE has just begun. They began earning a few months ago with ₹50,000 per month, not less than ₹5 lakh monthly, and now they are going past that mark. The prime focus is now on global domination. Cementing plans of making it big in the USA and Canada, they don’t see why they can’t aim for ₹100 crore in five years. Lofty? That’s perhaps. Attainable? You better believe it.
In the world of YOGEE, beauty is also sustainable, ethical, and downright revolutionary. So, at least spare a thought about being part of the revolution while choosing that skincare regime for yourself. Walk the YOGEE way, where nature and innovation find common ground and beauty gets an upgrade.
YOGEE dreams not just of revolutionizing beauty; it aims to inspire, educate, and empower. Dream big and act bigger. Create waves, with the kind that leaves the world better than you found it.
To YOGEE: the dreamers, the doers, and the eco-warriors. Here’s to a future where beauty and sustainability waltz together. Let’s save the very Earth that we are dreaming of, for without this blessing, our dreams don’t stand a chance.
